Paul Schumann is a futurist and an innovation consultant. He is a proponent of collaborative approaches.
He has been a technologist and technology manager in the semiconductor industry (IBM), internal entrepreneur (IBM), cultural change agent (IBM), and consultant (Technology Futures and Glocal Vantage). With 55 years of professional experience, Paul is still excited about learning, and sharing what he is learning.
He is a 35 year resident of Lost Creek in Austin, Texas.
"Different cultures give a different prominence to the idea of the individual, but one can sense a growing feeling of impotence, everywhere, in the face of institutions and government, local and global. Democracy used to mean that the people had the power, but now that translates into the people have the vote, which is not the same thing.
The vote is an expression of last resort, a useful reminder to our rulers of the source of their bread and butter, but hardly a way for individuals to influence what is going on around them. Moreover, in the institutions of everyday life, particularly those of business, the only people with the vote are those outside, the financiers or the governors. Those who work in them are effectively disenfranchised. Democracy has its limits.
If we want to reconcile our humanity with our economics, we have to find a way to give more influence to what is personal and local, so that we can each feel that we have a chance to make a difference, that we matter. We have no hope of charting a way through those paradoxes unless we feel able to take some personal responsibility for events. A formal democracy will not be enough. We have to find another way, by changing the structure of our institutions to give more power to the small and to the local. We have to do that, with all the untidiness which it entails, while looking for efficiency, and the benefits of coordination and control. But more is needed than good intentions to empower the individual to do what we want him or her to do. The structures and the systems have to change to reflect a new balance of power. That means federalism.
Federalism is an old idea, but its time may have come again because it matches paradox with paradox. Federalism seeks to be both big in some things and small in others, to be centralized in some respects and decentralized in others. It aims to be local in its appeal and in many of its decisions, but national or even global in its scope. It endeavors to maximize independence, provided that there is a necessary interdependence; to encourage difference, but within limits; it needs to maintain a strong center, but one devoted to the service of the parts; it can, and should, be led from that center but has to be managed by the parts. There is room in federalism for the small to influence the mighty, and for individuals to flex their muscles.
We think of federalism as applying to countries-the United States, Germany, Switzerland, Australia, Canada. Her politicians might not admit it, but the United Kingdom is really a federation of its separate regions, as is Spain, and, increasingly, even France, as its regions gain more autonomy. The concept, however, goes beyond countries. Every organization of any size can be thought of in federal terms. Hospitals, schools, local government, and most charities are, if we look at them with federal spectacles, made for federalism, local and separate activities bonded in one whole, served by a common center. All businesses of any size have federal propensities, and a need to be all the things which federalism offers.
Why has such a good idea not been so obviously popular? Few businesses are consciously federal, nor does history provide many, if any, examples of a monarch or a central power voluntarily moving to a federalist structure. The hard truth is that we are always reluctant to give up power unless we have to, and federalism is an exercise in the balancing of power. The federal idea is an example of the second curve, but one which too few institutions or societies develop until they are forced to. It is a very different, and very uncomfortable, way of thinking about organizations. It is messy, untidy, and always a little out of control. Its only justification is that there is no real alternative in a complicated world. No one person, or group, or executive, is so all-wise and so all-sensitive to be able to balance the paradoxes on their own, or run the place from the center, even if people were prepared to allow them to. We have to allow space for the small and the local.
Federalism relies on a set of Chinese contracts between its various parts and operates through doughnuts of varying size and shape, which leave, of necessity and of right, considerable space for local decisions. The goals of the parts have to adjust to the requirements of the whole, and vice versa. No one in a federal organization can have everything exactly as they want it. Therefore, it is an excellent example of putting the preaching of this book into practice, with all its difficulties as well as opportunities.
Let us be clear, federalism is not the easiest of concepts to make work, or to understand. Yugoslavia is hardly an advertisement for the concept, nor is Canada. California is creaking under an excess of federalism from within and without. IBM proclaims its conversion to the idea, but may not be its most successful exponent in the years ahead. A federal Europe frightens many, and not just in Britain. Nevertheless, we have to persevere because it is the best way to return some sense of meaning to our larger institutions, a way of connecting their purposes with their people.
Much of the confusion and difficulty arises from a misunderstanding of what federalism is. A confederation, for example, is not the same thing as a federation. A confederation is an alliance of interested parties who agree to do some things together. It is a mechanism for mutual advantage. There is no reason for sacrifice or trade-offs or compromise unless it is very obviously in one's own interest. A confederation is not an organization that is going anywhere, because there is no mechanism or will to decide what that anywhere might be. The Confederation of Independent States, which replaced the Soviet Union, will never be an effective body. The British Commonwealth, another confederation, is a thing of sentiment and language, not a real organization. These are not the stuff of federalism . Confederations adapt when they have to, usually too late. They do not lead, nor do they build. They are organizations of expediency, not of common purpose. The British would like Europe to remain an economic confederation, a common market. Many in the rest of Europe want a more federal state, one with a greater common purpose, within which sacrifices and compromises are acceptable, one in which the rich are readier to help the poorer, one with common standards and common aspirations.
What is true of Europe is also true of organizations.
Alliances, joint ventures, and networks are the tools of confederations, arrangements of mutual convenience, inevitably fragile as the conveniences change. Organizations with a clear purpose will want to be federal, not confederal. The distinction is important.
The key concepts in federalism are twin citizenship and subsidiarity. They are old ideas, re-invented for today's world."
From: The Age of Paradox, Charles Handy, Harvard Business School Press, 1995
“Ten steps for political, business, and religious leaders who want to take advantage of the public’s yearning for community:
1. Clearly define your purpose. It’s what galvanizes your community.
2. Give your staff the clear sense that they’re vital to achieving a common purpose.
3. Build your organization from the bottom up, not the top down. Technology makes grassroots organizing easier than ever.
4. Give your customers/voters/worshipers a say in how the product/campaign/church is marketed. Recognize that the consumer has more control than ever.
5. Tap into existing networks when possible. Create networks where none exist.
6. Be true to your purpose. Authenticity, accountability, and trust are the keys to building a bond or a brand.
7. Join the online community of bloggers to catch the first whiff of a crisis and to make sure your message is heard in the cyberspace community.
8. Wherever possible, make your enterprise a Third Place, a community outside home and work for people in search of connection.
9. Donate time and money to community causes. Customers are inclined to support civic-minded companies such as Home Depot, according to Bridgeland, the former head of UDSA Freedom Corps.
10. Identify the community’s leaders (Navigators) and get them on your side. Better still, use the Internet and other tools to create products that draw people together in online communities.”
Applebee’s America: How Successful Political, Business, and Religious Leaders Connect with the New American Community Douglas Sosnik, Matthew Dowd and Ron Fournier Simon & Schuster (2006)
A Simpler Way Margaret Wheatley & Myron Kellner-Rogers Berrett-Koehler, 1996
This is a beautiful book with beautiful pictures and mental images. It is a hopeful book, and it is a profound book. Its mission is no less than to change our paradigm from competition to collaboration in how we perceive, think and act in all that we do. The authors' opening line is "We want life to be less arduous and more delightful. We want to be able to think differently about how to organize human activities."
They question the "survival of the fittest" paradigm for evolution and our mechanistic view of the world. "The mechanistic image of the world is a very deep image, planted at subterranean depths in most of us. But it doesn't help us any longer."
The authors pose the question, "How could we organizes human endeavor if we developed different understandings of how life organizes itself?" They have six beliefs about human organizations and the world in which they come into form:
"The universe is a living, creative, experimenting experience of discovering what's possible at all levels of scale from microbe to cosmos.
Life's natural tendency is to organize. Life organizes into greater levels of complexity to support more diversity and greater sustainability.
Life organizes around a self. Organizing is always an act of creating an identity.
Life self-organizes. Networks, patterns, and structures emerge without external imposition or direction. Organization wants to happen.
People are intelligent, creative, adaptive, self-organizing, and meaning seeking.
Organizations are living systems. They too are intelligent, creative, adaptive, self-organizing, meaning-seeking."
They argue that life has a natural and spontaneous tendency towards organization. "Whatever chaos is present at the start, when elements combine, systems of organization appear. Life is attracted to order - order gained through wandering explorations into new relationships and new possibilities."
The central part of the book is organized around a poem by A. R. Ammons:
"I look for the way things will turn out spiraling from a center, the shape things will take to come forth in
so that the birch tree white touched black at branches will stand out wind-glittering totally its apparent self:
I look for the forms things want to come as
from what black wells of possibility how a thing will unfold:
not the shape on paper - though that, too - but the uninterfering means on paper:
not so much looking for the shape as being available to any shape that may be summoning itself through me from the self not mine but ours."
The authors write, "Life is creative. It plays itself into existence, seeking new relationships, new capacities, new traits. Life is an experiment to discover what's possible."
They believe Darwinism has led us to believe that life wasn't supposed to happen, that it was an accident, and that life has to fight to continue to exist. In their view, "Life is about invention, not survival. We are here to create, not defend."
They point out that all of us are trying to describe our reality to others. But reality outside of us, in an absolute sense, evades us. "We peer out through our senses, describing our experiences of what we think reality to be. We choose images to convey our expereince. We create metaphors to connect what we see. We explore new ways of understanding what seems to be happening and what we think it means."
Peering out at the world, they describe seven principles of life's process of creating:
"Everything is in a constant process of discovery and creating. Everything is changing all the time: individuals, systems, environments, the rules, the processes of evolutions. Even change changes. Every organism reinterprets the rules, creates exceptions for itself, creates new rules.
Life uses messes to get well-ordered solutions. Life doesn't seem to share our desires for efficiency or neatness. It uses redundancy, fuzziness, dense webs of relationships, unending trials and errors to find what works.
Life is intent on finding what works, not what's 'right'. It is the ability to keep finding solutions that is important; any one solution is temporary. There are no permanently right answers. The capacity to keep changing, to find what works now, is what keeps any organism alive.
Life creates more possibilities as it engages with opportunities. There are no 'windows of opportunity', narrow openings in the fabric of space-time that soon disappear forever. Possibilities beget more possibilities; they are infinite.
Life is attracted to order. It experiments until it discovers how to form a system that can support diverse members. Individuals search out a wide range of possible relationships to discover whether they can organize into life-sustaining system. These explorations continue until a system is discovered. The system then provides stability for its members, so that individuals are less buffeted by change.
Life organizes around identity. Every living thing acts to develop and preserve itself. Identity is the filter that every organism or system uses to make sense of the world. New information, new relationships, changing environments - all are interpreted through a sense of self. This tendency toward self-creation is so strong that it creates a seeming paradox. An organism will change to maintain its identity.
Everything participates in the creation and evolution of its neighbors. There are no unaffected outsiders. No one system dictates conditions to another. All participate together in creating the conditions of their interdependence."
"There is no ideal design for anything, just interesting combinations that arise as a living thing explores it space of possibilities", Wheatley and Kellner-Rogers write, a combination of words that could be used to describe how an organization innovates.
Their assertion is that "life tinkers itself into existence". "It tinkers toward order - toward systems that are more complex and effective...Almost always what begins in randomness ends in stability...generates systems that sustain diverse individuals." But they conclude, "Life seeks order in a disorderly way."
"All this messy playfulness creates relationships that make more available...," they write. "Who we become together will always be different that who we were alone. Our range of creative expression increases as we join with others. New relationships create new capacities."
"Life invites us to create not only the forms but even the process of discovery," they conclude. "The environment is invented by our presence in it. We do not parachute into a sea of turbulence, to sink or swim. We and our environments become one system, each influencing the other, each co-determining the other." Living systems they believe create more possibilities and more freedom for individuals.
In this systems behaviors emerge. "Science writer Kevin Kelly describes these systems as a 'messy cascade of interdependent events ...What emerges from the collective is not a series of critical individual actions but a multitude of simultaneous actions whose collective pattern is far more important'."
One of the important features of viable living systems is simultaneity. "Simultaneity reduces the impact of any one error. More errors matter less if the actors are not linked together sequentially. The space for experimentation increases as we involve more minds in the experiment, as long as they can operate independently. What links people together is their focus on a needed solution. But in discovering what works, they are not waiting for one another to act."
They very carefully describe the discipline of play required for success. "Playful tinkering requires consciousness. If we are not mindful, if our attention slips, then we can't notice what's available or discover what's possible. Staying present is the discipline of play. Great concentration and focus are required." As a result, "Playful enterprises are alert. They are open to information, always seeking more, yearning for surprises."
Over and over again they stress the role that diversity plays in creation. "Parallel process requires both diversity and freedom. There is more than one workable solution, and these solutions arise from many different forms of self-expression...Life is not driving us toward one solution. The world is interested in pluralism. Only in this way can it discover more about itself...The world's desire for diversity compels us to change."
Systems offer the possibility for more stability. But in a curious paradox, that stability for the system depends upon its member's ability to change. "When individuals fail to experiment or when a system refuses their offers of new ideas, then the system becomes moribund. Without constant, interior change, it sinks into the death grip of equilibrium. It no longer participates in coevolution. The system becomes vulnerable; its destruction is self-imposed...This broad paradox of stability and freedom is the stage on which coevolution dances. Life leaps forward when it can share its learnings. The dense web of systems allow information to travel in all directions, speeding recovery and adaptation."
If systems of life are self-organizing then we don't have to design how they will organize. We live in a universe where we get order for free. "If order is for free, we don't have to be the organizers. We don't have to design the world. We don't have to structure its existence."
And, in a prescription for systems that has a lot to do with an innovation commons, "As we organize, we need to keep inquiring into the quality of our relationships. How much access do we have to one another? How much trust exists among us? Who else needs to be in the room?"
"Stability is found in freedom - not in conformity and compliance. We may have thought that our organization's survival was guaranteed by finding the right form and insisting that everyone fit into it. But sameness is not stability. It is individual freedom that creates stable systems. It is diffferentness that enables us to thrive," they propose.
In writing about self, they suggest, "Life wants to happen. It calls itself into existence. Out of all information and all possibilities, an entity comes into form. An identity emerges. A self has created itself...No externally imposed plans or designs are required. The process of invention always takes place around an identity. There is a self that seeks to organize and make its presence known. The desires of self set a self-organizing world into motion."
Research suggests that we perceive the world based on who we have decided to be, "...at any moment, what we see is most influenced by who we have decided to be...At least 80 percent of the information that the brain works with is information already in the brain." The corollary to this is that "We will change our self if we believe that the change will preserve the self."
In answering the question about what conditions will allow self-organization to flourish, they state "We need to trust that we are self organizing...We live in a world where attraction is ubiquitous. Organization wants to happen. People want their lives to mean something. We seek one another to develop new capacities. With all these wonderful and innate desires calling us to organize, we can stop worrying about designing perfect structures or rules. We need to become intrigued by how we create a clear and coherent identity, a self that we can organize around...Identity includes such dimensions as history, values, actions, core beliefs, competencies, principles, purpose, mission...Identity is the source of organizations. Every organization is an identity in motion, moving through the world, trying to make a difference."
In search of that illusive concept of emergence, they write, "Emergence is the surprising capacity we discover only when we join together. New systems have properties that appear suddenly and mysteriously. These properties cannot be predicted. They do not exist in the individuals who compose the system. What we know about the individuals, no matter how rich the details, will never give us the ability to predict how they will behave as a system. Once individuals link together they become something different.
One of the current quandaries facing free, open collaboratives is compensation. It is very clear that participants benefit in many other tangible and intangible ways from the collaboration. However, in our present form of capitalism, no standard form of monetary compensation has emerged. The authors don't provide much hope of one being developed, "Once systems are called into the world by our individual explorations, it becomes impossible to work backwards. Systems cannot be deconstructed. We can't figure out cause and effect or who contributed what. There are no heroes or permanent leaders in an emergent, systems creating world. There are too many simultaneous connection; individual contributions evolve too rapidly into group efforts."
We often talk about synergy in a group, where 1 + 1 > 2. Their paradigm revolutionizes the way to think about a system, "A system is an inseparable whole. It is not the sum of its parts. It is not greater than the sum of its parts. There is nothing to sum. There are no parts. The system is a new and different and unique contribution to its members and the world. To search backwards in time for its parts is to deny the self transforming nature of systems. A system is knowable only as itself. It is irreducible. We can't disentangle the effects of so many relationships. The connections never end. They are impossible to understand by analysis."
In amplifying their concept that self-organizing systems merge through trust, they write, "Every act of organizing is an experiment. We begin with desire, with a sense of purpose and direction. But we enter the experience vulnerable, unprotected by the illusionary cloak of prediction. We acknowledge that we don't know how this work will actually unfold. We discover what we are capable of as we go along. We engage others in the experiment. We are willing to commit to a systems whose effectiveness cannot be seen until it is in motion...in systems of trust, people are free to create the relationships they need. Trust enables the system to open. The system expands to include those it had excluded. More conversations - more diverse and diverging views - become important. People decide to work with those from whom they have been separate."
We long for meaning in our lives. "Each of us embodies the boundless energies of life. We are creating, systems-seeking, self-organizing, meaning-seeking beings. We are identities in motion, searching for the relationships that will evoke more from us."
To make the next step in our organizations and societies, we need to develop cooperation within ever widening systems. And, if we are ever to develop "innovation commons", we must master cooperation and trust. An "innovation commons", calling on the old idea of a common pasture for a town where all the residents could graze their animals, is a place where ideas can exist, like the early molecules in the primeval sea, free to combine and reproduce to create even more complex ideas. A place where the stability of the complex ideas can be tested and their survival gauged. "Innovation commons" will be required to foster the trans-disciplinary innovation necessary for the merging of information, biological and nanometric technologies on our horizon. "Innovation commons" are needed now to handle the sociopolitical, economic and demographic problems we face amidst growing partisanship and yes, even hatreds. And, we must assure that we don’t fall prey to the "failure of the commons" where an individual or entity exploits the commons to the detriment of all others, and eventually themselves.
In the Selfish Gene, Dawkins writes, "In the beginning was simplicity. It is difficult enough explaining how even a simple universe began. I take it as agreed that it would be even harder to explain the sudden springing up, fully armed, of complex order – life, or being capable of creating life. Darwin’s theory of evolution by natural selection is satisfying because it shows us a way in which simplicity could change into complexity, how unordered atoms could group themselves into ever more complex patterns until they end up manufacturing people." Dawkins uses the phrase "selfish gene" not in the sense that the gene has a motive or emotion, but in the sense that it is convenient to express the actions of genes in human terms. Genes behave as though they were selfish. His perspective is that we humans are "survival machines" for our genes. His revolutionary concept is that genes use our bodies for reproduction and not the other way around. Dawkins asks the question, is there a general principle of all life, even radical life forms unknown now? He answers his own question writing, "…all life evolves by the differential survival of replicating machines."
If our bodies are survival machines for the genes within us, that does explain a lot of human behavior. Some individuals kill, steal, rape, dominate and otherwise consider only their own survival and well being. But, on the surface it does not seem to explain other, higher forms of human behavior – altruism, care for others, cooperation, collaboration and other humanistic traits we have.
The Selfish Gene, The Moral Animal and The Origins of Virtue address this issue from various viewpoints and offer at least two different perspectives. In addition they provide an insightful look at human behavior in general, and worthy of your study.
"Think of it: zillions and zillions of organisms running around, each under the hypnotic spell of a single truth, all these truths identical, and all logically incompatible with one another: ‘My hereditary material is the most important on earth; its survival justifies your frustration, pain and even death’. And, you are one of these organisms, living your life in the thrall of a logical absurdity" comments Robert Wright, The Moral Animal.
The basis for cooperation according to Wright and Matt Ridley, The Orgins of Virtue, depends upon our awareness of with whom we share genes. Clearly we share genes with our children and it is advantageous to the survival of our genes that we care for our children and assure their survival. But we do not share genes with our mates. We care for them because they can help in the survival of our own genes through our children. We also share genes with our extended families and likewise will help them survive because it increases the probability of the survival of some of our genes.
I’ve done a lot of consulting work with small towns and I often hear the same phrase, "I like it in a small town because people care for one another. You don’t get that in big cities." In a small town "everyone is related." This is of course not strictly true, but is largely true. People in a small town do share a lot of the same genes. It’s in the gene’s interest to help assure the survival of people who share some of the same genes. This is not true of large cities.
The next factor that comes into play is that our genes dictate cooperation when it is beneficial to the survival of our genes if the group survives. "If a creature puts the greater good ahead of its individual interests, it is because its fate is inextricably tied to that of the group: it shares the group’s fate," writes Ridley. He continues, "A sterile ant’s best hope of immortality is vicarious reproduction through the breeding of the queen, just as an aeroplane passenger’s best hope of life is through the survival of the pilot." This also explains cooperative behavior in families and small towns. And, it is useful in understanding why people come together under threat or attack. One of the more successful of the "innovation commons" experiments is Open Source. Open Source is a project to collaboratively develop software operating systems and applications that are free, available to anyone and not controlled by Microsoft. It has been successful in part probably because the group that joined together to create these programs felt threatened. The more that you perceive that you as an individual are part of an interconnected web of life, the more likely you are to act selflessly. Random acts of kindness, heroic loss of life in a cause and ecological mindedness are all examples of this enhanced sense of interconnectedness and dependence.
"Our minds have been built by selfish genes," writes Ridley, "but they have been built to be social, trustworthy and cooperative. That is the paradox that this book has tried to explain. Human beings have social instincts. They come into the world equipped with the predisposition to learn how to cooperate, to discriminate the trustworthy from the treacherous, to commit themselves to be trustworthy, to earn good reputations, to exchange goods and information, and to divide labor. In this we are on our own. No other species has been so far down this evolutionary path before us, for no species has built a truly integrated society except among the inbred relatives of a large family such as an ant colony. We owe our success as a species to our social instincts; they have enabled us to reap undreamt benefits from the division of labor for our masters – the genes. They are responsible for the rapid expansion of our brains in the past two million years and thence our inventiveness. Our societies and our minds have evolved together, each reinforcing trends in the other."
These thoughts lead to two conditions for a successful "innovation commons". Participants must perceive that cooperation in the commons – the exchange of ideas and information – helps the individuals assure their genes thrive, and their own genes' survival depends upon the group’s survival. Secondly, a system of trust must exist within the network of participants. The development of workable trust systems will be an essential building block to a successful "innovation commons".
Game theory plays an important role in understanding the types of trust systems that will work. Several different people have proven that the "tit for tat" game survives best in computer simulations. "Tit for tat" says that everyone starts with trust in the participants. Sharing occurs until there is demonstration that an individual is not giving back the equivalent to what they are taking. When this occurs, the person taking more than they are giving is no longer trusted. This is exactly how it worked in a real commons. If someone overgrazed the common meadow, he or she was shunned by the community cutting them off from the benefits of the community and possibly imperiling they ability to survive.
Dawkins writes, "What has all this to do with altruism and selflessness? I am trying to build up the idea that animal behavior, altruistic or selfish, is under the control of genes in only an indirect, but still very powerful sense. By dictating the way survival machines and their nervous systems are built, genes exert ultimate power over our behavior. But the moment to moment decisions about what to do next are taken by the nervous system. Genes are primary policy makers; brains are the executive."
The basis for cooperation according to Dawkins goes beyond. Dawkins introduces the concept of "meme", an idea replicator. Memes are the thought equivalents of genes. Genes last only a few generations before individual gene combinations that make up a characteristic of a person are lost. J. S. Bach’s genes, as prolific as he was (he had 20 children) are no longer present in any recognizable way. But his music continues to exist. Not only does it exist, it continues to replicate itself through all composers that have ever studied his music even after over 300 years. And, even a Bach music lover, has some of his melodies embedded like a virus in their brains ready to spring forth when prompted. Whether this is immortality or not is inconsequential. The point is that memes, the creations of our minds, once released from our minds, join in the generative dance of replicators in the primordial sea of memes awash in the world.
Dawkins writes, "But if you contribute to the world’s culture, if you have a good idea, compose a tune, invent a sparking plug, write a poem, it may live on, intact, long after your genes have dissolved in the common pool. Socrates may or may not have a gene or two alive in the world today, as G.C. Williams has remarked, but who cares? The meme-complexes of Socrates, Leonardo, Copernicus and Marconi are still going strong."
"Once the genes have provided their survival machines with brains that are capable of rapid imitation, the memes will automatically take over," Dawkins remarks. He stops short of concluding that the sharing of ideas is the equivalent of the sharing of our genes through sexual reproduction in order to secure their survival, but it does not seem much of a stretch to postulate that. We have many cases where individuals were so driven to spread their memes into the world that they gave up their lives to do so. Artists and writers who live in poverty in order to pursue their art. Zealots who gave their lives to promote an idea. Inventors who died broke because they dedicated their lives to their invention.
The individuals who have dedicated their lives to their memes strive for their survival. They also seek to be identified with their memes. It isn’t enough just to have the meme live beyond them. An "innovation commons" must have some system for tagging the meme with the person who originated it. In the scientific world there is a strict cultural code of referencing and footnoting the work. Like a family tree, with this kind of system, the heredity of the idea can be traced. The more often a meme is referenced the more important the meme is likely to be. Plagiarism usually results in severe shunning.
Memes can bind people together. Musical pairs like Gilbert and Sullivan, and Rogers and Hammerstein created many successful meme complexes. Business partners are often held together by meme complexes that tightly bind like genes. Business and entrepreneurial teams are also held together by their memes. Musical groups like the Beatles are also bound together by their memes and the promise of the creation of many more. These teams, pairs and groups stay together as long as the magic is there (the creation of meme complexes) and there is continued trust among the members. When one or more of the members begins to feel that others are taking more than they are giving, the bond is usually broken. "Innovation commons" will hold together as long as the magic is still in the air. A successful "innovation commons" will either be one that has a known limited life or his built in mechanisms to keep it fresh.
Very powerful meme complexes can keep many people together for long periods of time. This is probably another reason why Open Source has been successful. Its vision is very grand. Think of the metaphor of the movie "The Fifth Element" where a cab driver, a young boy, a "priest" and a woman from outer space join together to bring down Zorg and his "evil empire." Other movies like Star Wars and The Ring have similar elements. The United States has been held together by a meme complex created over 200 year’s ago. Benjamin Franklin was asked by a woman upon leaving the constitutional convention what type of government we had. He replied, "A republic madam. The question is, can we keep it?" Another principle for a successful "innovation commons" is that the meme complex must be grand to achieve longevity.
Memes can also control us like genes. We are inculcated with meme complexes through our families, tribes and our cultures. These memes can unconsciously control our actions with respect to cooperation and altruism, making an "innovation commons" difficult to obtain. An ESS (evolutionary stable strategy) in evolutionary genetics is a strategy that does well against copies of itself. There are four generally recognized conditions for ESS – longevity, fecundity and copying-fidelity. Fecundity is more important than longevity of a particular copy. If memes are like genes, then how many brains it can infect is critical to its survival. Unlike genes, that have a particulate nature and high copying-fidelity, memes seem to be quickly morphed into new forms, just as I am writing this and putting my own thoughts into the writing and shading it to make the points I wish to make. But the fundamental ideas are those of the original authors.
There are therefor then two additional principles for a successful "innovation commons". It must be a safe environment constructed with the tools and methodologies that allow individuals to breakthrough their limiting memes to become an active member of the network. And, it must provide the equivalent of the primordial sea to allow the memes to freely combine. Survival of individual memes or meme complexes will in all likelihood be governed by ESS.
"We do not have to look for conventional biological survival traits like religion, music and ritual dancing though these may also be present. Once genes provided their survival machines with brains that are capable of rapid imitation, the memes will automatically take over," writes Dawkins.
He continues, "One unique feature of man, which may or may not have evolved memically, is his capacity for conscious foresight. Selfish genes (and if you allow the speculation of this chapter, memes too) have no foresight. They are unconscious blind replicators."
This leads us to another principle of a successful "innovation commons". It has to include and foster foresight.
Later Dawkins writes, "… even if we look on the dark side and assume that individual man is fundamentally selfish, our conscious foresight – our capacity to simulate the future in imagination – could same us from the worst selfish excesses of the blind replicators. We have at least the mental equipment to foster our long-term selfish interests rather than merely our short-term selfish interests. We can see the long-tem benefits of participating in a ‘conspiracy of doves’, and we can sit down together to discuss ways of making the conspiracy work. We have the power to defy the selfish genes of our birth and, if necessary, the selfish memes of our indoctrination. We can discuss ways of deliberately cultivating and nurturing pure, disinterested altruism – something that has no place in nature, something that has never existed before in the whole history of the world. We are built as gene machines and cultured as meme machines, but we have the power to turn against our creators. We alone on earth can rebel against the tyranny of the selfish replicators."
Our problems today have a high degree of complexity. In the future, they will be even more complex. We do need "innovation commons".
References The Origins of Virtue Matt Ridley Penguin Books, 1996, paperback, 295 pages
The Moral Animal Robert Wright Vintage Books, 1994, paperback, 466 pages
The Selfish Gene Richard Dawkins Oxford University Press, 1976 (1990), 368 pages
The root of the current lack of new, high-quality job creation is the massive scaling back of science and engineering research, which has in the past made enormous contributions to science, technology, and the economy, including the creation of millions of high-paying jobs, says management consultant Adrian Slywotzky.
Here's what's needed to get that model back on track, he suggests:
• Clear national goals in two or three key areas, such as carbon-free energy and preventive medicine.
• Government commitment of $10 billion a year above and beyond spending for national agencies to jump-start new industrial research labs.
• Government tax credits for corporations that commit to spending 5% to 10% (or more) of R&D on basic research.
I have some mixed feeling about this article. Most of my life I would have agreed strongly with the sentiments of the author. I am a graduate of 30 years with IBM as a technologist, technology manager, internal entrepreneur and cultural change agent. And, now 20 years as a futurist and consultant. My instinctive reaction would have been "right on". But, now I'm not sure.
For years we have worshiped at the altar of economic value created for the stockholder. In business this means the rationalization of all its operations to achieving that goal. And, with that, and globalization, comes the stockholder's short term perspective. Investment in research with uncertain and long term payback gets reduced or cut off.
Unfortunately we've adopted a parallel belief system in education. So, we can't depend upon our universities to provide the research either. And, as we continue to inflict more measurements on education all the way down through public schools, we emphasize short term payback.
The change described in the article is either cyclical or its structural. If it's cyclical, then all we have to is wait for the economic flowering when big companies are awash in profits, and in their wisdom, they will invest these profits in research for the future.
If the change is structural, then "big research" is gone forever. There are numerous indications in many different industries that the trends of decentralization, disintemediation, openness and fragmentation are real and structural. If that is so, then what would research look like? How would it work? What kind of research could be done in a fragmented, disintermediated, open and decentralized way?
I don't know. And, I've not heard from anyone that does know.
But, isn't time that we begin to look at this issue head on. If not, and someone else does, we'll really suffer economically in the future.
It's like Morgan Freeman's character said in The Shawshank Redemption, "Get busy living, or get busy dying."